I Design products, interactions
and stories
📍 Based in USA
Currently Interactive Designer @ SCAD
Prev Fidelity Investments, Hyundai, Proofpoint
A product and digital designer with 5+ years experience
Working since 2018,
as a Product Designer, Illustrator and an Advertising Geek
Typography
Iconography
Design Assets
Grid systems
Storytelling / Storyboarding
Visual presentations / Templates
Visual Design ↗
Product Design
User Research
Ideating / Wireframing
Prototyping
Information Architecture
Usability Testing
Critical Thinking
Development
HTML
CSS
Javascript
Framer / Wix / Squarespace
Dreamweaver
SELECTED PROJECTS
Info Arch. | Content Audit | Responsive
Integrated Campus Management System
Redesigned the ICMS in two phases to enhance usability and accessibility. Focused on reducing frustration and inefficiencies, such as rage clicks and dead clicks, while improving goal completion and ensuring seamless access to essential features for all users.
B2B SaaS | Data Visualisation | Predictive Analysis
ML-Powered Sales Solution
Collaborated with Fidelity's AI Incubator to design an internal tool that leverages large language models (LLMs) to streamline client acquisition for the Student Debt Program, automating processes and enhancing operational efficiency.
Info Arch. | Customer Journey Map | Card Sorting
Craigslist IA
Redesigned Craigslist's information architecture (IA) to improve navigation and streamline listings, addressing user pain points like redundancy and complexity.
Mobile Guide | Design System | Agile Dev.
SCAD Day Mobile Guide
Redesigned the Mobile Guide, enhancing visual appeal and navigation to support prospective students and families. Improvements included a scalable design system and an increase in user satisfaction and reduced task completion time
HMI | Wireframing | Prototyping | A/B Testing
Tesla Software X
Optimized the Tesla Model 3 Human-Machine Interface by addressing UX issues, resulting in a more user-friendly experience
Quant. Research | Prototyping | Gamification
BudEase - Gen Z Budgeting app
BudEase simplifies financial management with features like expense tracking, goal setting, forecasting, and a gamified buddy system. This project focused on creating user-centric prototypes.
Entelechy Award
Prototyping category
